For the inaugural Tech Cat Podcast, join Lori as she chats with renown multi-platform storyteller and managing partner of StoryTech™, Brian Seth Hurst, as he dives into the exciting world of community and fan participation in the modern world of […]
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Author Archive for Lori Schwartz - page 4
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15 Jul 2014 -
14 Feb 2014
Think you can just wake up one day and decide to become a publisher? Wrong. This is a deadly sin you need to avoid. You can’t do it all yourself, and if you try you’ll just end up making redundant […]
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19 Feb 2013
Business secrets from the most successful parenting bloggers on creating content that attract marketers and press. Moderator: Lori Schwartz, Tech Catalyst, World of Schwartz Panelists: Greg Smith, CEO and Managing Partner, iRgonomic Liz Gumbinner, Editor-in-Chief, Cool Mom Picks Rebecca Levey, […]
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18 Feb 2013
At the end of 2012, we started exploring the world of NFC Business Cards. (Some of you might even have one – we gave away 150,000 free with Business Card orders.) Well, it’s early days, and we’re still in what you […]
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22 Jan 2013
In its assessment of the major trends coming out of this year’s CES, StoryTech — a partnership between World of Schwartz and The Opportunity Management Company that’s focused on “informed collaboration between storytellers and technology companies” –designated 2013 as “The Year of Lifestyle Tech.”
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16 Jan 2013
“Today, content consumption is contextually relevant to the device you’re using,” says Schwartz. “This requires knowledge of the technology and solutions that the content is running on, as well as how that will impact who is watching and how they are watching. To put it simply, you can no longer be a storyteller of any kind without understanding…
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04 Dec 2012
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24 Oct 2012
Latest Keynote from Omma Video Devices
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04 Oct 2012
Judd Apatow Interviews Irving Azoff, Live Nation Jennifer C. Wolfe Tue, Oct 02 2012 17:44:03 ReplyRetweetFavorite Hysterical: Sharon Waxman wants @IrvingAzoff to talk about AEG sale and @JuddApatow wants to know who got the most tail. #TheGrill Jennifer C. Wolfe […]
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17 Sep 2012
At a packed (400+ attendees) cocktail reception that the Academy of Television Arts & Sciences Interactive Media Peer Group held on Wednesday evening to honor the nominees for the Primetime Emmy Award for Outstanding Creative Achievement in Interactive Media, IMPG co-governor Geoff Katz was–to his great […]